53 minutes w/ jill plaschek

Category: Project
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Could you introduce yourself?

I am Jill Plaschek, 24 years old and living in Arnhem.

How is the whole graduation thing doing it for you?

Sometimes it’s very stressful, I have the constant feeling that everything has to be perfect and my life is over if I’m not graduating.

Could you tell me a little about your research project?

It is about the ‘forgotten’ image collection I collected on my computer. Over the last four years I saved all these images which I really liked and loved but were hidden in my downloads folder, waiting to be forgotten. With this project I am researching different ways to make this collection analogue and make the mass of it visible. Other terms like printing and material research are becoming a new part of my project that way. My goal is to make an installation combining all the images from the collection and beaming my ‘save image to downloads’ behavior.

What was the urgency for you to start this project?

Bring back the love for printing! And to share all the images with others.

What were some important influences for the creation of your project the way it’s constructed currently?

I received a link* from somebody with work from Sulki & Min, they created a kind off office environment with a database which I really liked. That part of making a theatrical setting is really cool I think and something I strive for. Besides that, just everyday situations like everyone collection and browsing and saving and all that, without making things analogue is something that inspired me. Collecting digital images is like collecting air, it’s data, it’s nothing unless you print it.

Check it out: http://www.sulki–min.com/wp/?p=104

Does this project, to you, feel as like it’s your ‘Mona Lisa’ of your work so far?

I t try not to look at it that way, but after all, this is what I worked for basically for four years so it has to be good. And satisfying.

Could you briefly inform us on the subject of your thesis?

It is about multidisciplinarity and interdisciplinarity and the differences between them.

Has your thesis had a certain influence on deciding on the subject for your research assignment? Or are the subjects not related?

Yeah I think so. Graphic design is something that had my interest but there were so many other things that I liked or felt passionate about that’s why I started collecting the images, to get inspired by photography, architecture or fashion. From all these other interests comes the urge to explore multi and interdisciplinarity.

To what sense would you like this project, and it’s methodology, to correspond to your practice after graduation?

The interest for different categories I used to arrange the collection (different disciplines maybe) is something that I would like to work with in the future. I have no clue in what way but I now that graphic design isn’t enough for me. And I’m not saying that graphic design alone is not embracing enough, but I want to explore so many other things.

Could you inform me on your client and type of assignment for the practical assignment?

I worked for MAISON the FAUX. A fashion label consisting of Hans Hutting and Joris Suk (and many other partners) who graduated in 2013 from the fashion department at ArtEZ. I created a logo for them last summer and I thought it would be nice to expand that and design the whole visual identity for them. Really nice experience and something I would like to do in the future as well.

Five years from now, you’ll be doing what?

Working as an online editor for a fashion magazine (or just taking Anna Wintour’s Starbucks order) working together with other young creatives, working for an online platform (or having my own), curating, photographing, having my own gallery/bar/cafe where I sell design. Just creating. Something like that. I don’t know. The world is mine and it scares the sh*t out of me.

Any tips for upcoming graduate students? of for new students?

Put things in perspective.

78 minutes w/ desiree staarman

Category: Project
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Could you introduce yourself please?

My name is Desiree Staarman and I’m 27 years old. This is my second study so I do it part time. In between studys I travelled ove the world for eight months.

How is the whole graduation experience doing it for you?

It’s a great and heavy experience. You really have to work hard and be focused on what you are doing and why. It is fun that you can work with things that you really like in design and life but you also have three teachers who has opinions what can be difficult some times. But I have learned a lot the past school year!

Could you tell us something about your research project?

The research project is about time and it is bundled in a book. The book is called Momentum. I would like to show the beauty of everyday things to see what you’re passing through in the hectic experience of time. In this project I take the time and you can see my graphic fascination wat has given me in that moment.

What were some important influences or inspirations for the creation of your project and the way it’s constructed currently?

I noticed that I was always working and running and I was never enjoying little things in life or living in the moment. As a result, I got inspired by different types of time. After my research I wanted a method where I had to stop at that moment and really look around me. What do I see and what fascinates me? I had given seven persons a card with the message that they had to contact me on a certain day. Each person was chosen for a day of the week and they gave me a STOP message. When I received that message I had to stop doing what I was doing en look around me. These seven moments (each day of the week) inspired me to take the time for that fascination. So the book has seven outcomes bundled together.

Does this project, to you, feel as like it’s the ‘Mona Lisa’ of all of your work so far?

[Certainly. The large book containing all the graphic surprises is really something that suits me. You can really see my love for patterns and organizing. The book is very personal because the outcomes of the moments are my fascinations. Somebody else would see something else in that moment. So you really see my personality in it and it is the biggest project I have worked on so far.

Onto another part of graduation: could you briefly inform us on the subject of your thesis?

My thesis is about patterns. The question of my thesis is: Are patterns forms of meaningless decoration? I talk about patterns in nature, culture and religion, and patterns in art.

So, the subject of your thesis has probably had a certain influence on deciding what to do for your research project I guess?

Yes indeed. It is the way I show the everyday things in my Momentum book. You can see my love for patterns in the research project but it isn’t about patterns. If you put chaos and time together you will always find patterns.

To what sense would you like these projects, and their methodology, to correspond to your practice after graduation?

I would love to work with the stop method I used for the research project because then you never know what the outcome will be. And after graduation you have to make money so this method would makes sure that I will be living in the now. I am sure that after graduation I will make more patterns!

Could you inform us on your client and type of assignment for the practical assignment?

For my practical assignment I made a theater brochure. I made this for a theater in Amersfoort. But they are not going to use it so I hope they will in the future! I want to pitch it for them.

Could you perhaps tell a little on your whole ‘GDA Experience’ as to how you’ve experienced over all in the last couple of years?

It was always intens and hard work because I did the study part time but it was worth it. I learned so much about typography, design, illustrations and concepts. There were great teachers who really learned me to draw outsides the lines and gave me allot of knowledge about good design in the world.

What do you see yourself doing in about 5 years from now?

I want to be the owner of my own design studio. Working with different kinds of people on many projects. I want to make great and beautiful things what makes me and others happy.

Any advice for upcoming braduate students or new students?

If you are going to graduate you must ensure that your framework is clear and your method otherwise you can get lost in your interests.

61 minutes w/ hilde peters

Category: Project
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Hi, could you introduce yourself?

I am Hilde Peters, 29 years old, living in Cuijk.

How is the whole graduation experience doing it for you?

It’s great after 3 years to be allowed to choose my own design projects and still have simultaneously the conversations about it with the teachers. This was the year in which I learned the most, have discovered what suits me as a designer. I’ve also enjoyed writing my thesis.

Could you tell us about your research project?

My research was focused on unintentional language. I’ve listened to sentences on the street and noticed how poetic some of them were. I gave them a ‘stage’ in the public space, on public grids.

What was the urgency for you to start this project?

Text in our public space that is not intended to persuade, entice of inform is exeptional. I like the unintentional aspect of communication, because it is pure. Instead of the million written things you can find online, these sentences would have been lost forever if I hadn’t used them. The sentences did not receive an online ‘like’, but many offline thumbs up and smiling faces.

What were some important influences for the creation of your project the way it’s constructed currently?

In our modern communication via social media, we are constantly creating an ‘image’ of ourselves. I want to show the value of the spontaneity in our reality.

Does your research project, to you, feel as like it’s your Mona Lisa of work so far?

Yes, I guess so. In the previous years, my work also shows my identity as a designer in aspects, but never was a project so refined and finalized as now.

Could you briefly inform us on the subject of your thesis?

My thesis is about our rationalized society and how (nature, experience and technology in) art can provide us wonderment to get us for a moment out of the everyday life. In today’s society we can understand almost everything. I think it sometimes is important not to understand anything.

Has your thesis had a certain influence on deciding on the research assignment?if yes, in what way?

Yes, absolutely. In my research I have felt the same urge for ‘offline surprises’. I saw people passing my work, looking two times, because it was different than what they saw everyday in their street. That is exactly what I was aiming for in my thesis. I want us to stay away from a life on autopilot.

To what sense would you like your research project, and it’s methodology, to correspond to your practice after graduation?

What I like the most about this project is that the project translates what I think. It is a ‘performance’ in the middle of society, but it wouldn’t really match my character if I had to stand over there…Now the spotlight is on the work and I can communicate through my work.

Could you inform us on your client and type of assignment for the practical assignment?

My client was ‘Actieradius’ – an organization dedicated to mediation in supply and demand in volunteering – I developed a low–budget volunteer recruitment drive that can be performed by volunteers themselves.

Could you perhaps elaborate a little on your ‘GDA Experience’ as to how you’ve experienced over all in the last four years?

I was completely new to the world of graphic design. I knew I had an affinity with it, but I had no background or previous classes in this sector. I’ve learned a lot, these four years. I have absorbed information and experience like a sponge. It was a great time, in which I’ve fully committed to the academy, to get the best out of myself. It was incredibly intense, but I fully enjoyed it.

What will you be doing in 5 years from now?

I hope to be an independent designer that accomplishes every project with the same enthusiasm there is now.

Any advice or tips for upcoming graduate students or new students?

This is the year in which you can freely explore what kind of designer you are and want to become. Enjoy it.